Darlene Hollywood Public Relations (DHPR) was founded by Darlene Hollywood (yes, her real name) in 2005 as the “anti-agency.” Don’t get us wrong, we developed and honed our skills agency-side and we’re thankful for the education. But having learned from what doesn't work in the traditional agency environment — consistent among the landscape of consumer, high tech and publicity firms — we’ve fashioned a new model that delivers on clients’ needs.
At DHPR we specialize in spot-on media relations. We do it by understanding our clients’ businesses, crafting clear and coherent messages, and focusing on relevant targets.
Three points of difference set us apart: seniority, simplicity, and sincerity.
Seniority — It’s not lip service. Our professional staff all boast 15+ years of experience in the areas of public relations, media relations and public affairs.
Simplicity — We’ve abandoned the “dog-and-pony-show” approach to focus on hard, measurable results. We only execute programs that map to our clients’ business goals in terms of message, medium and audience.
Sincerity — We do what we do because we love it and the results speak for themselves.