Heidi Boie senior consultant Heidi brings more than 15 years of public relations experience on both the client and agency sides. She has designed and executed strategic communications plans for numerous diverse organizations – from high tech and consumer goods, to nonprofit and grassroots initiatives – including early-stage companies. Heidi specializes in messaging and positioning, and media relations.    Among Heidi’s current clients are MassMEDIC, Welch’s, Kaon Interactive and Berlin Partner. Previously, Heidi was a senior associate in Rasky/Baerlein's Sports/Entertainment/Media & Crisis Group serving clients such as CBS4, the Boston Red Sox/Boston Red Sox Foundation, Uta Pippig and Vance. Prior to Rasky/Baerlein, as an account manager at Savvy, Inc. in Portland, Maine, she worked with Purdue Pharma (makers of OxyContin), Scotia Prince Cruises, CasinosNO! and the Maine Soft Drink Association. Heidi began her career in marketing and public relations with Tommy Hilfiger footwear. Earlier on, she served as the assistant coordinator of President's events at Harvard University, planning and executing all aspects of functions hosting dignitaries from around the globe. Heidi holds a bachelor's degree in marketing from Bentley College in Waltham, Massachusetts.